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23rd November 2004
When is a Rollei not a Rollei?
by Ian Burley


New Rollei digicams are more than they seem

Rollei is a name with a rich photographic heritage. Perhaps best know for the classic Rolleiflex twin-lens reflex (TLR) roll film camera, Rollei was an innovating camera company that was responsible for a 35mm camera system with interchangeable film backs.
rollei-mini

The old Rolleiflex is now an icon of a past age but it was recently resurrected in miniature digital camera form as the Rollei MiniDigi (above), capable of producing 1280x1280 pixel (square of course) 1.6MP photos.

rollei-badged1
Kyocera M410R on the left and Rollei dk4010 on the right

Alas, the more recent chapters of Rollei's history are less glamorous and today's announcement of two new Rollei-branded cameras reflects this. The four megapixel dk4010, with 10x zoom and a high-speed shooting mode, is actually a re-badged Kyocera M410R.

rollei-badged2

Rollei dr5100 on the left and Ricoh Caplio GX on the right

Meanwhile, the new Rollei dr5100 is a re-badged Ricoh Caplio GX, a 5MP compact with interesting-looking specifications, but which didn't impress when we tested the Ricoh version earlier in the year. You can read more about the Ricoh Caplio GX in our First-looks review.

You can read more about the new Rollei digital camera additions in the official Rollei dk4010 press release and the Rollei dr5100 press release.

 
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