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22nd July 2004
Convert Any Digital Image to a Mobile Picture

Released by FasPay Technologies Inc.:

Convert Any Digital Image to a Mobile Picture – FasPay Releases Make Your Own Mobile Wallpaper Application

Lake Forest, IL July 21, 2004 -- FasPay Technologies Inc., a leading provider of mobile content services and applications, announces the release of its new mobile graphics creation application Make Your Own Mobile Wallpaper (MYOMW). The MYOMW application enables the user to convert in real time almost any digital image into a mobile phone wallpaper or screen saver. Once the personalized image is created the item can be sent directly to the creator’s mobile phone. There are currently over 160 phones supported by the product. The function will save content owners money and also allow them to offer all and not just a subset of content for sale as mobile content.

“The MYOMW application will revolutionize the use and cost of getting digital images onto mobile phones” say Charles Sidles, President of FasPay Technologies Inc. This product eliminates the need for costly and time consuming manual conversions of images to individual phones and allows for centralized management so new phones can be added as they are available in the market. The application is ideal for content owners that have large libraries of digital content that they want to enable for sale as mobile content without paying for individual customization.

Current additions to the product are the integration of an IP protection function that can stop unauthorized use of images integrated with the application and a facility to write messages on top of the newly created mobile images. The service can be set up as a fully integrated solution or as a separate function where the user controls the picture in use.

“The fact that a user can access any approved image and customize it at little or no cost to the content owner makes the application both profitable and fun” say Sidles. The company has already signed up a number of different clients including ones in the on-line photo service, print media & magazines, media personalities and not surprisingly adult sites.

The service works on most carriers around the world and can operate with an integrated billing system or link with a clients billing system. A dedicated site has been set up to provide details about the application, various implementation options and an on-line demo. (see www.myomw.com)

About FasPay Technologies Inc. – FasPay is a leading provider of mobile entertainment content services and applications. They supply basic content (music, ringtones, graphics and games) to aggregators and major brands in Europe and North America. The company also works with a number of marketing and advertising companies to promotions and marketing campaigns that include mobile services as a component. The introduction of the MYOMW application is part of the long-term strategy to introduce services that expand the use of non-mobile content for mobile phone use. (www.faspay.com)


 
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