Release Issued by Colour Confidence:
Colour Confidence introduces guidance document for European Digital Photographers
* 'Guidance for Digital Photography' document introduced by Colour Confidence
* Available in French, Spanish, Dutch and German
* Introduces digital photographers to the benefits of colour management
* Downloadable FREE from www.colourconfidence.com.
Birmingham, UK, February 28th 2005 - Colour Confidence, the colour management division of TypeMaker, today announced the availability of its 'Colour Confidence Guidance for Digital Photography' in French, Spanish, Dutch and German, on the back of the successful English version. The comprehensive guide introduces European amateur and professional photographers to the benefits of colour management. The guide has already been downloaded over 2,500 times in English and is available free of charge from www.colourconfidence.com - the Company's online store that offers the widest range of colour management solutions anywhere on the Internet or high street.
With sales of digital cameras growing to 18 million across Europe in 2003, and a staggering 1.8 billion images printed from digital files across Western Europe (Data sourced from PMAI) there was a real need to introduce a concise guide detailing the critical role of colour management in modern photography. The announcement is in line with this trend and Colour Confidence's continued expansion to meet this demand across Europe. Its online webstore contains content that is available in French, Spanish, Dutch and German - making accessibility to colour management solutions even easier than before for European photographers.
According to Simon Prais, Technical Director, Colour Confidence and author of the guide, "With the true benefits delivered by colour management we are keen to educate photographers on making informed decisions to achieve increased digital image accuracy. Introducing the 'Guidance for Digital Photography' in these languages helps demystify a subject that has often been a complex subject for photographers throughout Europe."
The 'Digital Colour Nightmare'
Although the uptake of digital colour continues to gain momentum it has brought with it challenges. For example, digital colours can often vary between the original subject, the monitor display and print. Different monitors also add further scope for potential colour variations. The same image can also look different depending on how an image is opened or viewed on any one monitor. The 'Guidance for Digital Photography' addresses these challenges in the native language and a user-friendly manner.
The guide offers a comprehensive, informal tutorial that covers everything from the history of digital colour management - its benefits and associated challenges - the digital photography revolution, the importance of ICC profiles and colour settings, and device profiling. Available in pdf format, the document promotes ease-of-use with handy navigation buttons and helpful links to more detailed information. The guide also allows users to visit the Colour Confidence online store to discover more about the solutions available to meet specific colour management requirements.
About Colour Confidence
Colour Confidence is the dedicated colour management division of TypeMaker Ltd which has been offering colour management solutions since 1995. From its inception, Colour Confidence has been at the forefront of the colour management market, offering education, product solutions and expert consultancy services to a diverse cross-section of users including digital photographers, labs, graphic designers, printers and publishers, and IT departments of multi-national enterprises.
In addition to its expanding reseller network, Colour Confidence's own online store offers the widest range of colour management solutions anywhere on the Internet or high street. As well as Colour Confidence's own innovative product range, solutions from Barco, ColorVision, EFI, EIZO, GretagMacbeth, Just Normlicht, Kodak, Monaco, Pantone, Pictographics, Praxisoft and X-Rite are all available from www.colourconfidence.com.