Release Issued by OmniVision:
with New Line of SMIA-Compliant CameraChips
Business Editors/High-Tech Editors
3GSM World Congress 2005
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CANNES, France & SUNNYVALE, Calif.--Feb. 14, 2005--At the 3GSM World Congress 2005, OmniVision Technologies, Inc., one of the world's leading suppliers of CMOS image sensors, announced its first CameraChip(TM) with Standard Mobile Imaging Architecture (SMIA). Introduced by Nokia and STMicroelectronics in January 2004, SMIA is an imaging architecture especially suitable for mobile applications. With this new SMIA-compliant sensor, OmniVision will expand its reach in the high-volume mobile handset market by opening up its products and OmniPixel(TM) technology to a new customer base.
"OmniVision has long been a leader in CMOS image sensor technology," said Jess Lee, director of product marketing at OmniVision. "The addition of SMIA-compliant products to our portfolio presents important new business opportunities. Being one of the first major players to specifically address the SMIA market is a natural progression in our efforts to be the image sensor of choice in all available markets."
The OV7668 will be the first in a series of SMIA-compliant products. OmniVision plans to introduce additional SMIA-compliant CMOS image sensors with higher resolutions and smaller form factors throughout 2005.
The OV7668 CameraChip is a 1/5" low voltage single chip VGA CMOS image sensor, capable of directly interfacing with any SMIA-compliant host system. It integrates a 656 x 488 total image array, on-chip 10-bit A/D converter, camera control interface (CCI) and compact camera port (CCP2) interface. Additional features such as low operating voltage and low power consumption make the sensor ideal for embedded portable applications. The sensor's OmniPixel architecture significantly improves the light sensitivity of the sensor resulting in a higher signal-to-noise ratio, meaning the camera will perform better in low light situations. It also diminishes dark current to unnoticeable levels, an important factor in improving the performance of VGA CMOS image sensors.
The OV7668 is currently available for customer sampling.
www.ovt.com.
