Fujifilm Launches its New Range of Sleek Family Cameras

Announcement Date: 02 February 2010

FinePix JV and JX cameras: with Style You Just Won't Believe

Fujifilm is thrilled to announce the introduction of the FinePix JV100/150 and JX200/250, four new models that will offer consumers cutting edge style and advanced technology, plus the ability to shoot and enjoy images in High Definition. All of this is contained in a slender 18.9mm* metal body at an affordable price.

* Thinnest point for JV is 18.9mm and 18.5mm for JX

New Look
One of more obvious advances in the new JX and JV cameras is the aesthetics; the shell has been upgraded to a high-quality metal body and its soft, curved edges give it a sophisticated look. Available in Black, Silver and Pink, the elegant and stylish FinePix JV & JX cameras will produce high quality images yet are very easy to use.

Razor sharp Fujinon Zoom lens
The new range is divided in to two categories:

JX models (JX200/250) feature a high-quality Fujinon 5x optical zoom with 28mm wide-angle lens, plus there's Digital Image Stabilisation to ensure image blurring is kept to a minimum. JV models (JV100/150) have 3x Fujinon optics (37-111mm equivalent).

High Specification
Within the JV and JX range there are two resolutions available; the FinePix JV150 and JX250 boast high resolution 14 megapixel sensors, whereas the FinePix JV100 and JX200 feature a 12 megapixel sensor.

Whichever combination chosen, by matching a high resolution sensor and top quality Fujinon optics, Fujifilm have ensured that the cameras will deliver sharp and clear images, perfect to enlarge on screen or in print without compromising the image quality.

In addition, with high sensitivity settings (to ISO 1600 at full resolution and ISO 3200 with 3MP), you will be guaranteed crisp, detailed, low noise images even when shooting in challenging low-light conditions.

High Definition
With HD image and video capture the new JX and JV cameras will produce stunning, detailed images that can be enjoyed in glorious High Definition on any HD ready television**.

** To connect to an HD-ready TV, you will need an optional accessory HD Player (HDP-L1)

Let the camera do the hard work for you
Scene Recognition Auto (SR AUTO) intelligently detects the scene type you are shooting and optimises the camera's focus, exposure and white balance, so whether you're photographing flowers or a holiday landscape, you will get flawless photos at the press of a button.

NEW Portrait Functions
Photos are all too often spoilt by people blinking or grimacing. Smile & shoot Mode works with Fujifilm's highly-acclaimed Face Detection technology to detect smiles on faces: it will not take a picture until it detects a smile, so you're guaranteed happy shots every time.

Another new feature is Blink Detection warns you if you have captured an image with people blinking, so you can re-shoot if necessary.

NEW Targeting AF
Previously featured on the S1500 camera, the JV and JX series feature Targeting AF which is perfect for when you need to take a picture of a moving subject and can't keep your subject in the frame. Just switch Targeting AF on and it will track your subject and ensure that you achieve a crisp picture with your subject in the centre of the frame in perfect focus.

Additional features
For extra versatility try Panoramic Shooting Mode which allows you to stitch three photos together to create a stunning panoramic image.

And, for those occasions when stills just don't do a moment justice, the JX and JV cameras feature HD Movie Mode with sound which lets you record those precious memories and relive them time and time again.

Image retrieval
Fujifilm has created a new Picture Search tool which allows you to find photos quickly and easily. You can search by whichever Scene mode the photo was taken, e.g. all portrait pictures or macro images. A time saving device which means that you will no longer have to waste time searching through all your photos to find the one you are looking for.

Information about Fujifilm products, visit www.fujifilm.co.uk.

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Specifications

Core specification:

JV100	12 MP	3x
JV150	14 MP	3x
JX200	12 MP	5x	28mm wide
JX250	14 MP	5x	28mm wide

Key features:

• Ultra stylish metal body - only 18.5mm thick
• Fujinon optical zoom lens
• 2.7" LCD screen
• 720p HD image and video capture
• NEW Targeting AF
• Scene Recognition Auto (SR AUTO)
• Panoramic Shooting Mode
• Face Detection technology
• NEW Blink Detection
• NEW Smile & Shoot mode
• ISO sensitivity to 1600 at full resolution and ISO 3200 with 3MP.
• Li-ion rechargeable battery

FinePix JV150/JV100/JX200
Number of effective pixels	JV100/JX200:12.2million pixels JV150:14.0million pixels
CCD sensor	1/ 2.3-inch
Storage media	Internal memory (Approx. 24MB) 　 SD memory card / SDHC memory card
File format	Still image: JPEG (Exif. Ver. 2.2 ) / Movie: AVI (Motion JPEG ) with sound / Audio: WAVE format, Monaural sound (Design rule for Camera File system compliant / DPOF-compatible)
Number of recorded pixels	Still image: 4000x3000 (12M, 4:3 format) / 4000x2664 (11M, 3:2 format) / 4000x2248 (9M, 16:9 format) / 2816x2112 (6M, 4:3 format) / 2048x1536 (3M, 4:3 format) / 1920x1080 (2M, 16:9 format) / 1600x1200 (2M, 4:3 format) / 640x480 (0.3M, 4:3 format)
Lens	JV100/150: Fujinon 3x optical zoom lens, F3.2(Wide)-5.9(Telephoto) JX200: Fujinon 5x optical zoom lens,　F3.6(Wide)-F5.9(Telephoto)
Lens focal length	JV100/150: f=6.6-19.8mm, equivalent to 37-111mm on a 35mm camera JX200: f=5-25mm, equivalent to 28-140mm on a 35mm camera
Digital zoom	JV100: Approx. 6.3× (up to 18.9× when combined with optical zoom) JV150: Approx. 6.7× (up to 20.1× when combined with optical zoom) JX200: Approx. 6.7× (up to 33.5× when combined with optical zoom)
Aperture	JV100/150: F3.2-F4.3 (Wide) F5.9／F8 (Telephoto) JX200: F3.6-8 (Wide) F5.9-F13 (Telephoto) with ND filter
Focus distance (from lens surface)	JV100/150: Normal: Approx. 60cm (2ft.) to infinity Macro: Wide: Approx. 10cm-70cm/ 3.9in.-2.3ft. Telephoto: Approx. 60cm-100cm / 2ft.-3.3ft. JX200: Normal: Wide: Approx. 45cm (1.5ft.) to infinity Telephoto: Approx. 80cm (2.6ft) to infinity Macro: Wide: Approx. 10cm-80cm / 3.9in.-2.6ft. Telephoto: Approx. 60cm-100cm/2ft.-3.3ft.
Sensitivity	Auto / Equivalent to ISO 100/200/400/800/1600/3200* (Standard Output Sensitivity) *3MP or lower
Exposure control	TTL 256-zones metering
Exposure mode	Programmed AE
Shooting modes	SP: Portrait, Baby, Smile, Landscape, Panorama, Sport, Night, Night (Tripod), Fireworks, Sunset, Snow, Beach, Party, Flower, Party, Flower, Text MODE DIAL: SR AUTO, AUTO, Natural Light, Natural Light & with Flash, SP1, SP2, Movie, P
Image Stabiliser	Digital Image Stabilisation
Shutter speed	JV100/150: (Auto mode) 1/4 sec. to 1/2000 sec. (All other modes) 8 sec. to 1/2000 sec. JX200: (Auto mode) 1/4 sec. to 1/1400 sec. (All other modes) 8 sec. to 1/1400 sec.
Continuous shooting	Top-3 JV100/JX200: Up to 1.7fps; max. 3 frames JV150: Up to 1.2fps; max. 3 frames
Focus	Auto focus (Centre) / Tracking AF
White balance	Automatic scene recognition, Preset: Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light
Self-timer	Approx. 10 sec.／2 sec. delay
Flash	Auto flash JV100/150: Effective range: (ISO AUTO) Normal: Wide: approx. 60cm-3.5m/2ft.-11.5ft., Telephoto: approx. 60cm-2m/2ft.-6.6ft. Macro: approx. 30cm-80cm/1ft.-2.6ft. JX200: Effective range: (ISO AUTO) Normal: Wide: approx. 40cm-3m/1.3ft.-9.8ft.,Telephoto: approx. 80cm-2m/2.6 ft.-6.6ft. Macro: approx. 30cm-80cm/1ft.-2.6 ft. Flash modes: Red-eye removal OFF: Auto, Forced Flash, Suppressed Flash, Slow Synchro. Red-eye removal ON: Red-eye Reduction Auto, Red-eye Reduction & Forced Flash, Suppressed Flash, Red-eye Reduction & Slow Synchro.
LCD monitor	2.7-inch, Approx. 230,000 dots, colour LCD monitor, Approx. 96% coverage
Movie recording	1280x720 pixels / 640x480 pixels / 320x240 pixels (30 frames / sec.) with monaural sound Sounds will not be recorded during optical zoom operation.
Photography functions	SR AUTO, Face Detection, Auto red-eye removal, Framing guideline, Frame No. memory, Silent mode,
Playback functions	Face Detection, Auto red-eye removal, Crop, Resize, Image rotate, Slide show, Multi-frame playback (with Microthumbnail), Sorting by date, Voice memo, Picture search, Blink Detection,
Video output	NTSC/PAL selectable
Digital interface	USB 2.0 High-Speed
Power supply	NP-45A Li-ion battery (included)
Dimensions	JV100/150: 93mm(W) × 55mm(H) × 20.6mm (D) /3.7in.(W) × 2.2in.(H) × 0.8in. (D) (excluding accessories and attachments) JX200: 93mm(W) × 55mm(H) × 22.9mm (D) / 3.7in.(W) × 2.2in.(H) × 0.9in (D) (excluding accessories and attachments)
Weight	JV100/150: Approx. 106g / 3.7 oz. (excluding accessories, battery and memory card), Approx. 123g / 4.3 oz. (including accessories, battery and memory card) JX200: Approx. 113g/ 4.0 oz. (excluding accessories, battery and memory card), Approx. 130 g/ 4.6 oz. (including accessories, battery and memory card)
Operating Humidity	85% or less (no condensation)
Guide to the number of available frames for battery operation	Number of frames (AUTO mode) Approx. 180 frames
Accessories included	NP-45A BC-45B Hand strap USB cable CD-ROM Owner's manual