Canon energises PowerShot A-series with new technologies for 2008
United Kingdom / Republic of Ireland, 24 January, 2008: Canon today adds a range of powerful technologies to its PowerShot A-Series with the announcement of three new models: the 8.0 Megapixel PowerShot A590 IS and PowerShot A580 and the 7.1 Megapixel PowerShot A470. All three cameras incorporate brand-new features for 2008 including blur-reducing Motion Detection Technology, Face Detection White Balance and Auto Red-Eye Correction as an option in shooting mode. In addition they bring Face Select & Track to the PowerShot A-series for the first time. The 4x optical zoom lens of the PowerShot A590 IS also incorporates Canon’s renowned optical Image Stabilizer (IS) to counteract camera shake and further combat blur.
“Canon’s reputation is based on image quality, and with these three new cameras it continues to deliver on this promise,” said Mogens Jensen, Head of Canon Consumer Imaging, Europe. “PowerShot A-series users will find that all of these cameras deliver easy-to-use intelligent features, together with Canon’s renowned optics, for outstanding images as standard.”
Features PowerShot A590 IS, PowerShot A580:
- 8.0 Megapixels
- 4x optical zoom lens
- Optical Image Stabilizer (PowerShot A590 IS)
- New Motion Detection Technology with High ISO Auto
- Enhanced Face Detection Technology
- Automatic Red-Eye Correction in shooting and playback
- DIGIC III and iSAPS for superb image quality and performance
- 2.5” LCD and optical viewfinder
- Range of shooting modes including new Sunset and Easy modes
- Full manual control (PowerShot A590 IS)
- Range of optional lens accessories (PowerShot A590 IS)
Features PowerShot A470:
- 7.1 Megapixels
- 3.4x optical zoom lens
- New Motion Detection Technology with High ISO Auto
- Enhanced Face Detection Technology
- Automatic Red-Eye Correction in shooting and playback
- DIGIC III and iSAPS for superb image quality and performance
- 2.5” LCD
- Range of easy to use shooting modes including new Sunset mode
- Four colour variations (Silver, Blue, Red, Green)
The PowerShot A590 IS, PowerShot A580 and PowerShot A470 will be available from March 2008, priced at the following:
PowerShot A590 IS £159.00 RRP inc. VAT / €229.00 RRP inc. VAT
PowerShot A580 £139.00 RRP inc. VAT/ €199.00 RRP inc. VAT
PowerShot A470 £109.00 RRP inc. VAT / €159.00 RRP inc. VAT
