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23rd August 2006
The slim µ (mju) 730, more bright ideas from Olympus
Introduction
Release Issued by Olympus:

Large LCD luxury
The slim µ (mju) 730, more bright ideas from Olympus!

London, 23 August 2006 – With a luxuriously large 7.6 cm LCD screen, sophisticated illuminated controls and super-slim design, taking photos using the Olympus µ (mju) 730 is a real pleasure. The extra-large screen also means that, once the shoot is over, all of your friends can enjoy viewing the shots at the same time. The 7.1 million pixel CCD and precision 3x zoom lens work together to deliver pictures packed with detail – something that can be really appreciated on an LCD screen of this size. And, as with all µ (mju) series cameras, the slim metal bodied µ (mju) 730 is weatherproof*, so even rain needn’t stop play. But it’s when night time falls that the µ (mju) 730 really comes into its own. Its buttons automatically illuminate, to make locating the controls a doddle, even in the dark. Olympus-developed BrightCapture Technology also increases LCD screen contrast and boosts the ISO value to brighten pictures considerably – now also in the Movie mode for the first time. The Olympus µ (mju) 730 proves that it’s often when the lights go down that the fun really starts. From October 2006, this camera will be brightening people’s days – and nights – when it hits selected High Street stores, priced at around Ł270.00.
µ-730-front

The super-sized screen on the Olympus µ (mju) 730 brings a whole new dimension to picture taking. There’s no more squinting at pokey little monitors, or peering through viewfinders, instead the picture to be taken is clearly displayed on a high contrast 230,000 pixel LCD screen, measuring a whopping 7.6cm. This doesn’t only make framing shots much easier; it allows larger groups of friends to view shots already taken on the camera comfortably, without having to plug it into a TV or computer.
µ-730-back

Yet despite its screen size, this camera is remarkably slim, barely creating a bulge in a jacket pocket or handbag. Behind its stylish, weatherproof* metal body, the µ (mju) 730 has been equipped with a powerful 7.1 million pixel CCD, for detailed, razor-sharp results. In addition, the high-quality 3x optical zoom lens (equiv. to 38-114mm on a 35mm camera) gives the photographer the versatility to capture rolling landscapes, and then zoom-in to isolate a far away feature.

Ease of use is a key element of this camera’s design. The µ (mju) 730 is thoughtfully equipped with a Guide Function that explains the different camera settings on the LCD screen – a bit like having the instruction book built in. Users can also choose to store their photos in either the internal memory, or on optional xD-Picture Cards.

In low-light the performance of the µ (mju) 730 is second to none. Illuminated buttons automatically start to glow when the ambient light begins to fade, allowing the photographer to continue finding their way around the controls even in the dark. Also, Olympus’ patented BrightCapture Technology increases LCD screen contrast by up to 4x to make framing subjects easier. BrightCapture also boosts the maximum ISO value to 1600, so that photos taken in darker conditions come out significantly brighter and look more natural, as the need to use the flash is reduced. BrightCapture Technology is now also available in the camera’s movie mode with sound.

Boosting the ISO value means that faster shutter speeds can be used, reducing the chance of camera shake. However, if a photo does turn out blurred, all is not lost as the µ (mju) 730 boasts a Digital Image Stabilisation Edit function. This detects camera movement at the moment the shutter is released; the µ (mju) 730 then compensates for the unintentional movement and helps to correct the blurred shot. Image blur and other photo imperfections like backlighting and red-eye can also be corrected directly on the camera, at the press of a button, with the new Perfect Fix function.

With its huge 7.6cm LCD screen, illuminated buttons and exceptional performance in both day and night, the Olympus µ (mju) 730 is packed full of bright ideas. The camera will be available from selected High Street retailers, priced at about Ł270.00, from October.

The Olympus µ (mju) 730 – main features:
• Weatherproof* metal body
• 7.6cm/3” LCD (with 230,000 pixels)
• 7.1 million pixels
• 3x optical zoom (equiv. to 38-114mm on a 35mm model), 1:3.5-5.0
• BrightCapture Technology for better low light photography – also available in movie mode with sound (640x480 pixels at 30fps)
• Illuminated buttons
• Digital Image Stabilisation Edit to lower the risk of blurred pictures
• 20 scene modes (e.g. Sports, Beach&Snow, Candle) and Automatic
• Guide Function
• Perfect Fix button for correction of image blur, backlight and red eyes
• Internal memory plus xD-Picture Card slot
• Multi-language menu with 10 languages plus possibility to download 15 more languages from the internet (on board: English, German, Spanish, Italian, French, Russian, Czech, Polish, Danish, Dutch)
• Supplied with Olympus Master Software and LI-42B battery plus charger

* Weatherproof equivalent to the IEC standard publication 529 IPX4

µ 730 Specifications


Image Sensor
Effective pixels: 7.1 million pixels
Image sensor: 7.4 million pixel 1/2.3” solid-state image pickup
Filter array: Primary colour filter (RGB)
Lens
Optical zoom: 3x
Focal length equiv.: 38mm-114mm (on 35mm camera)
Maximum aperture: 3.5 (wide) / 5.0 (tele)
Structure: 10 lenses in 8 groups with 3 aspherical glass elements
Focal length: 6.7mm-20.1mm
Digital Zoom
Digital zoom: 5x (15x when combined with optical zoom)
LCD
Monitor size: 7.6cm/3.0”
Pixel number: 230,000 pixels
BrightCapture Technology
Focusing System
Focusing system: TTL iESP auto focus with contrast detection
Spot focusing
Standard mode: 0.5m (wide) / 0.5m (tele)-infinity
Macro mode: 0.2m (wide) / 0.3m (tele)-infinity
Super Macro mode: From as close as 7cm
Light Metering
ESP light metering, Spot metering
Scene Modes
Number of scene modes: 20 (Portrait, Landscape, Landscape with Portrait, Night Scene, Night Scene with Portrait, Sports, Indoor, Candle, Self Portrait, Available Light Portrait, Sunset, Fireworks, Museum, Cuisine, Behind Glass, Documents, Auction, Shoot & Select 1, Shoot & Select 2, Beach and Snow)
Exposure System
Shutter speed: 1/2s-1/2000s (up to 4sec. in Night Scene mode)
Exposure compensation: +/- 2 EV in 1/3 EV steps
Exposure function: Image Stabilisation Mode
Sensitivity
Auto: Automatically selected
Manual: ISO 64, 100, 200, 400, 800, 1600* (* with BrightCapture)
White Balance
White Balance iESP II
Sunlight, Overcast, Tungsten, Fluorescent 1, Fluorescent 2, Fluorescent 3
Internal Flash
Working range internal flash: 0.2m-3.8m (wide) / 0.3m-2.6m (tele)
Modes: Auto, Red-eye reduction, Fill-in, Off
Sequence Shooting
Sequential shooting mode
Sequential shooting mode (high speed)
Image Processing
TruePic TURBO, Noise reduction, Shading compensation
Function Processing
Compare & Shoot, Label shot, Panorama, Shoot & Layout
Image Editing
Black & White, Sepia, Resize, Trimming, Attach a frame, Attach a title, Attach a calendar, Attach a layout, Red-eye reduction, Correction of brightness, Correction of saturation, Reduce blur, Lighting Fix (Perfect Fix is available)
Movie Edit
Index
Movie Processing
Digital Image Stabiliser
View Images
Calendar, Album, Index, Zoom, Slide show, Rotation
View Movie
Frame by frame, Fast forward, Reverse playback, Voice playback
Movie Recording System
QuickTime Motion JPEG® with sound
640x480, 30fps (up to card capacity)
320x240, 30fps (up to card capacity)
160x120, 15fps (up to card capacity)
Voice Recording
Wave format
Still Image Recording
JPEG, EXIF 2.21, PIM III, DPS, DPOF
Memory
Internal memory, xD-Picture Card
Image Size
3072x2304 SHQ / HQ
2560x1920 SQ1
2304x1728 SQ1
2048x1536 SQ1
1600x1200 SQ2
1280x960 SQ2
1024x768 SQ2
640x480 SQ2
1920x1080 (16:9)
Interface
Combined A/V & USB output
Other Features
Menu languages in camera: English, German, French, Spanish, Italian, Russian, Czech, Dutch, Danish, Polish
Menu languages by download: Norwegian, Portuguese, Swedish, Finnish, Croatian, Slovenian, Hungarian, Greek, Slovak, Turkish, Latvian, Estonian, Lithuanian, Ukrainian, Serbian
Self timer
Size
Dimensions: 95.5mm (W) x 61.5mm (H) x 21mm (D)
Weight: 140g (without battery and card)
Box Contents
Handstrap, Instruction manual, Warranty card, Battery (LI-42B), Charger (LI-40C), Olympus Master Software, CB-USB6 USB-cable, CB-AVC3 AV-cable

Specifications and design are subject to change without notice.
 
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