Release Issued by Kodak:
SFR & KODAK, to provide millions of SFR mobile phone customers with unprecedented online picture sharing experience
SFR Customers Will Be Able To View, Share And Print Their Digital Images On The Go Directly From Their Mobile Phone Handsets Through The “SFR/KODAK Photo Album”
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London, 16 February. Eastman Kodak Company and SFR, one of the leading mobile operators in France, today announced an agreement that will enhance online picture sharing for SFR clients through “SFR/KODAK Photo Album,” a co-branded service between SFR and KODAK Mobile Service.
Beginning in May 2005, the service will allow consumers to store, share, personalise and even print pictures directly form their mobile phone. It has never been so easy to upload, share, view and order a set of Kodak pictures and have them delivered to any postal address within days. People can now stay connected with their friends on the go, wherever they are in the world.
The “SFR/KODAK Photo Album” will be available to all SFR customers with MMS & WAP enabled handsets as of May 2005.
The SFR/KODAK Photo Album is based on the infrastructure of KODAK Mobile Service and will replace the existing “SFR Album Photo” online picture-sharing service. Existing albums on the current “SFR Album Photo” service will be transferred for free to the new SFR/KODAK Photo Album facility. SFR customers will now benefit from unlimited storing space for their pictures and videos whether they were captured on their camera phones or digital camera. They will be able to upload photos in personal secured albums by using MMS from their handsets or even through the web with their computer. In addition to storing and sharing their photos online, customers will also be able to order prints of their favourite images directly from their handset or their computer. Prints will then be delivered to any address worldwide using the KODAK EASYSHARE GALLERY printing services.
“More and more people use their camera phones to capture pictures. Until now, storing, sharing and printing these pictures was not an easy process. This partnership between two leaders - Kodak and SFR - offers our customers access to a brand new and easier way of interacting with their images anytime and anywhere – on the move. We think that this development marks a new era of mobile imaging in France ”, says Jean-Marc Richardi, Global Account Manager, Mobile Imaging for Kodak. “Kodak and SFR are committed to bringing their latest innovations and ease of use to customers and this new service will deliver unprecedented customer satisfaction.”
“SFR is pleased to provide its customers, exclusively to the French market, the Photo Album services from the worldwide leader. Thus, SFR customers will be able to take full benefit from the camera of their mobile phone. All their emotions will be carefully stored and they will be able to view such pictures wherever they wish, share them with their friends and finally receive the Kodak Quality prints at home.” says Cyrille Ferrachat , Director of Messaging product line for SFR.
This announcement is a new phase in Kodak digital strategy that will allow us to reach out to the growing number of camera phone users. And by offering added-value services, SFR will support premium service adoption among its customers. The “SFR/KODAK Photo Album” will offer numerous easy-to-use features to the customers to help them get the best of their images:
· Storage: the online album will allow unlimited photos and videos storage
· Intuitive Organisation: online albums can be arranged into folders for greater organisation and easier sharing with friends and family
· Quality Print Service: KODAK prints can be ordered and delivered to any address around the world
In addition, pictures can be viewed at any time on any WAP-compatible mobile phone, providing a genuine mobile photo album service that is accessible to any WAP enabled mobile phone customer from any place in the world.
The “SFR/KODAK Photo Album” is an important breakthrough in mobile imaging and telecommunications involving two acknowledged leading actors on this up and growing market.