Panasonic Introduces Four New Conversion Lenses for the LUMIX G Series of Compact System Cameras

Panasonic today announces four new conversion lenses that are compatible with the H-PS14042 (LUMIX G X VARIO PZ 14-42mm/F3.5-5.6 ASPH./POWER O.I.S.) and H-H014* (LUMIX G 14mm / F2.5 ASPH.) Panasonic Micro Four Thirds lenses, which are part of the LUMIX G Series and compatible with the company’s compact system cameras (CSC).

These compact and lightweight conversion lenses are built to be mobile and allow users of Panasonic LUMIX G series digital cameras to easily switch a lens to enjoy the benefits and flexibility of different shooting options and angles. The four new conversion lenses include:

• DMW-GWC1 Wide Conversion Lens: Helps to capture dynamic scenery with a wider viewing angle and extends the focal length of wide-end from 14mm to 11mm when attached to the front of the lens. Also helpful when shooting indoor group photos where space is often limited. (Compatible with H-PS14042 and H-H014 lenses)

• DMW-GTC1 Tele Conversion Lens: Helps capture a subject that is faraway by extending the focal length of tele-end from 42mm to 84mm when attached to the front of the lens.** This conversion lens is particularly helpful when shooting long-distance street-view shots while travelling. (Compatible with H-PS14042 lens)

• DMW-GMC1 Macro Conversion Lens: Designed to enable extremely close macro shooting at a focus distance of just 0.14m when attached to the front of the lens.*** This conversion lens is ideal for capturing amazing detail in small subjects such as flowers and insects. (Compatible with H-PS14042 and H-H014 lenses)

• DMW-GFC1 Fisheye Conversion Lens: Helps users shoot creative and unique photographs with a rounded, 120-degree angle, effect. (Compatible with H-PS14042 and H-H014 lenses)

All four new conversion lenses come with an included adaptor ring for use with the H-PS14042 lens and H-H014, with the exception of the DMC-GTC1, which is compatible with the H-PS14042 only.

The H-PS14042 (the LUMIX G X VARIO PZ 14-42mm/F3.5-5.6 ASPH./POWER O.I.S.) is a cutting-edge interchangeable lens with electric-powered zoom operation from Panasonic’s premium lens brand “X” for LUMIX G Series. Using Panasonic's optical technologies, the new lens features superb image rendering for lifelike textures and crisp edge-to-edge contrast.

The H-H014 (LUMIX G 14mm / F2.5 ASPH.) lens is an extremely lightweight and compact single focal length lens with a 14mm wide angle and F2.5 brightness. Taking advantage of the wide angle of view and deep depth of field, the compact lens offers excellent performance in shooting of not only landscapes but also snapshots or indoor shooting.

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About Panasonic
Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales of 8.69 trillion yen (€79 billion) for the year ended March 31, 2011. The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net/.

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