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11th August 2009
Clickfree announces New Transformer for iPod/iPhone

New “Transformer™” for iPod/iPhone and “Transformer SE™” from Clickfree™ turn unused iPod/iPhone capacity into hassle free backup solution

Clickfree’s two latest devices add effortless automatic backup to the world’s hottest tech gadgets and can be used to copy music from your iPod or iPhone.

LONDON – August 11, 2009 – Storage Appliance Corporation, developers of Clickfree Automatic Backup products, today announced another breakthrough product with the launch of its Clickfree Transformer for iPhone and iPod mobile digital devices and the Special Edition model, the Transformer SE. The new Transformers allow customers to backup their computer’s irreplaceable digital content onto excess storage space on their iPhone or iPod. These two new products can also be used to transfer music from any iPod or iPhone to your computer.

“From students to seniors, almost everyone owns an iPhone or an iPod these days, so why not make more use of the unused memory on these devices?” says Storage Appliance Corporation CEO, Bryan McLeod. “My 80 GB iPod has 40GB of music and photos - it still has over 40 GB of unused storage. Now I can maximise the extra storage by backing up my work and home computers. These Transformers are an inexpensive way to effortlessly backup your computer using devices you already own.”

Customers can now easily backup their computer onto the extra storage space of any iPhone or iPod using the Clickfree Transformer. Simply connect your iPhone or iPod to the Clickfree Transformer, then connect it to your computer and backup will automatically begin. There is no software to install or setup and no manual to read. Only the excess capacity of your iPhone/iPod will be used, and existing content on your iPod/iPhone will never be overwritten.

The new Transformers will also allow customers to retrieve music collections back off their iPhone or iPod. So many customers have changed their computers, “orphaning” the content on the iPhone/iPod. With the new Clickfree Transformers, the content can be retrieved from the iPhone/iPod quickly and easily.

The Transformer SE, available next month, comes in a sleek piano black finish and has all the same functionality as the Transformer made for use with the iPhone/iPod. In addition, the Transformer SE also has the functionality of the award winning original Clickfree HD Transformer, which will work with any manufacturer’s external USB hard drive to deliver a fully automatic, no-click backup. Like all Clickfree products, there are no instructions to read, no copying and pasting of files and no software to install or setup.

Clickfree’s™ entire lineup of products, from the Clickfree™ Transformer for iPhone/iPod to Clickfree portable backup drives and DVDs, are designed for the 90 percent of computer users who, research shows, don’t get around to backing up their computers.

The Clickfree™ Transformer for iPhone/iPod has a retail price of £45 and the Transformer SE retails for £70. Both are now available directly from Clickfree www.clickfree.com.

 
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