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24th January 2008
Pentax announces the Optio E50
Introduction
Release Issued by Pentax:

NEW FROM PENTAX - THE Optio E50

Dubai, January 2008
A Fully equipped entry-level camera for free and easy photography

Simple operation is the core of the Optio E50. With its compact dimensions and ergonomically formed body design it is the ideal “go anywhere” camera. The technical characteristics are ideal for snapshots. For “people shots” the camera automatically selects the best exposure settings and focusing and corrects for backlighting as soon as the subject is targeted with the help of the autofocus frame. In order to minimize blurring caused by camera shake the Optio E50 incorporates a digital "Shake Reduction" system that automatically increases sensitivity up to ISO 1600 so that faster shutter speeds can be used. With a resolution of 8.1 megapixels and a large 6 cm (2.4'') monitor the Pentax Optio E50 is thoroughly up-to-date. Two universally available AA batteries supply power for the camera. The improved energy efficiency of the Optio E50 is ensures your free and easy photography can continue on and on.

OptioE50

Positioning:
Entry level camera with numerous auto functions for free and easy photo enjoyment
Flexibility through the use of universally available AA batteries

Data at a glance
• 8.1 Megapixel CCD
• 3x zoom lens: 6.2 – 18.6 mm (37.5 – 112.5mm in 35mm film format)
• Max. aperture: f/ 2.8 – 5.2
• Large 6cm (2.4’’) TFT Monitor
• Full automatic operation and Picture Modes
• Video and sound recording
• 10 MB built-in memory
• Digital Shake Reduction
• Face Recognition AF&AE
• Compact, ergonomic body
• Dimensions: 96.5 (B) x 60 (H) x 22 (T) mm; Weight 165 g operational
• Recommended Retail Price: £99.99
• Available: February 2008

Modifications from the previous model (Optio E40):

  • More attractive design
  • Smaller and lighter
  • Sensitivity from ISO 100 to ISO 1600
  • Flash range: 0.15m to 6.0m (wide-angle); 0.4m to 3.2m (tele)
  • Up to 250 exposures possible per set of batteries
  • Interface: USB 2.0 (High Speed)

Specifications


Type

Digital compact camera with built-in zoom lens, autofocus, automatic exposure, automatic flash
Lens PENTAX smc Motorzoom, 6.2 mm – 18.6 mm (approx. 37.5 mm – 112.5mm in 35mm film format)
Digital zoom 1x – 4x
Image sensor 8.1 Megapixel effective
1/ 2.5’’ Interline Transfer CCD with primary colour filter
Resolution Photo 8M (3264 x 2448 pixels), 5M (2592 x 1944 pixels), 4M (2304 x 1728 pixels), 3M (2048 x 1536 pixels),
2M (1600 X 1200 pixels), 1024 (1024 x 768 pixels), 640(640 x 480 pixels)
Video 640 x 480 pixels; 320 x 240 pixels
Sensitivity Automatic or manual (ISO 100 – ISO 1600), Digital Shake Reduction automatically sets the sensitivity to ISO 1600.
Image format Photo JPEG (Exif 2.2) with three compression levels («««/Best quality to «/Good quality), DCF, DPOF, PRINT Image Matching III
Video
Sound
AVI (Motion JPEG Format), approx. 30 fps, 15 fps with sound (XVGA)
WAV (PCM), mono
Memory Built-in memory (approx. 10 MB), SD, SDHC memory cards
Focusing system Type/ Options 3 Point TTL Contrast Detection autofocus, Spot AF, continuous AF
Focusing range Photo/Video Modes
Autofocus Manual Focusing
Normal: 0.4m to infinity (entire zoom range)
Macro: 0.15m to 0.50m (wide-angle)
Landscape: Infinity
0.15 m – infinity (wide-angle), 0.4 m – infinity (other focal lengths)
Metering Metering method TTL multi-field metering
Programmes/ Picture Modes Full automatic, Programmed automatic, Picture modes:
Nightscene, Movie, Sound, Landscape, Flowers, Portrait, Surf+Snow, Sport, Pets, Panorama, Digital Shake Reduction
Frames (adds decorative frames to images), Date recording
Exposure correction ± 2EV (in 1/3 EV steps)
Video Recording length Dependent upon memory card capacity
Shutter Electronically controlled shutter with AE-Programmed automatic in combination with electronic CCD shutter
Shutter speeds Approx. 1/2000s to 4s
Drive modes Single, Self timer (10s / 2s), Continuous, 16 image sequence
Flash Built-in automatic flash with automatic operation in poor lighting conditions. Manual flash on and flash off. Preflash for reducing the "Red-Eye" effect
Effective range Wide-angle: approx. 0.15 – 6.0m (ISO Auto)
Tele: approx. 0.4 – 3.2m (ISO Auto)
White balance Automatic, Daylight, Cloudy, Tungsten, Neon, manual selectable
LCD Monitor 2.4“ TFT LCD colour monitor (approx.110,000 pixels), Image field: approx. 100%
2 levels of brightness can be selected
Menu languages Czech, Danish, Dutch, English, French, German, Hungarian, Italian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese traditional, Chinese colloquial, Japanese, Korean, Thai
PictBridge Printing modes Single print, Print all, DPOF Printing, Paper size, Paper type, Print quality, frames
ImageLink Kodak ImageLink System supported
Interface AV output, USB 2.0 (High Speed), Dock Terminal
Video connections Compatible with NTSC and PAL (Mono)
Power requirements 2x AA batteries (Alkaline, Lithium and rechargeable Ni-MH), AC Adapter optionally available
Dimensions 96.5 (W) x 60 (H) x 22 (D) mm
Weight 165 g – operational
120 g – without batteries or memory card
  • Video recordings cannot be shown on Macintosh computers.
  • Technical data is current at the time of printing. Manufacturer reserves the right to make changes without prior notification.
 
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