Release Issued by Pentax:
PENTAX adds to its family of high performance and easy to use digital cameras with the 7 megapixel Optio M20
22nd August 2006, London - PENTAX is pleased to announce the launch of its new Optio M20, the high performance yet user friendly compact digital camera boasting extended battery life and an upgraded 7 effective megapixels.
Stylishly designed, lightweight and easy to use, the Optio M20 will appeal to families who enjoy recording events for the family album or those wanting to upgrade their current digital experience - as delivered through a combination of market leading optics, high-end megapixel count and a competitive price. Packed with features, the camera is extremely versatile and perfectly able to cope with a range of photographic situations.

The Optio M20 is the latest in Pentax's Optio M series and is simple enough to be operated successfully by novice photographers, yet does not compromise in its functionality for more advanced users. Using widely available AA batteries, users can easily buy replacements no matter where they are in the world to take high quality photos anytime or anywhere. In addition to offering extended battery life from only two AA batteries, this model features a new Blur Reduction mode, which allows users to take sharper photos without camera shake or subject blurring.
Also featuring an Auto Tracking Auto Focus function, the Optio M20's focus frame continually follows the main subject as it moves around in the image field, ensuring sharp, crisp focus at the shutter release - so taking pictures of kids and pets that move around unpredictably has never been easier.
The M20 features a 3x optical zoom, class leading optics and a 2.5 inch low reflection LCD display and will be on sale from September at a guide price of between £229 and £249.
Major Features
7.0 effective megapixels image quality makes it possible to produce prints with crisp detail even when the photo is enlarged to A3 size.
Outstanding battery life due to its extensive energy-saving design the Optio M20 provides exceptional battery life. The camera also accepts the globally available AA-size batteries.
New Blur Reduction mode that reduces camera shake and subject blurring
3X optical zoom ideal for every situation from landscape, to actions shots to portraits
High-performance smc PENTAX zoom lens for capturing great images no matter how close or distant the subject
Face Recognition technology for beautiful one-step portraits
Auto-tracking Auto-focus continuously focuses on a moving subject to ensure great action shots
Auto Picture mode lets the camera automatically determine the shooting conditions for Landscape, Portrait, Night Scene, and Program modes and chooses the optimum settings for each subject. Advanced users still have the option to manually adjust all settings.