New SZ Series camera boasts a powerful zoom plus a new Magic Filter

Olympus ‘Super Zoom’ camera lets you get sharper and closer SZ-14 features new Multi-motion Movie IS

London, 10 January 2012 – Vivid movies and close-ups bring memories of holidays and other trips to life. That’s why the latest star of Olympus’ compact SZ ‘Super Zoom’ Series comes with Multi-motion Movie Image Stabilisation (Movie IS) and a massive wide optical zoom lens – 24x or 25-500mm*. With this powerful new compact, you can zoom right in to shoot close-ups without capturing your own shadow or disturbing your subject. Cutting-edge Multi-motion Movie IS complements the High Definition Movie capability by reducing blur. It delivers HD movies that are crisp and vivid, even when you’re filming moving subjects while walking yourself, for example on the beach with friends and family. With eleven Magic Filters you can add a whole range of special effects to your images directly on-camera, including the new Fragmented filter. The SZ-14 will be available from mid-February in silver, black and red for £199.99.

Get sharp with Multi-motion Movie IS
Despite its small and stylish design, the new SZ-14 is packed with state-of-the-art Olympus technology that delivers excellent image quality. In combination with a 14-Megapixel resolution and world-class optical zoom lens, Multi-motion Movie Image Stabilisation ensures 720p HD films couldn’t be better defined. It reduces the blur that occurs naturally when people make slow-paced movies on trips – because they have to film spontaneously and don’t have time to set up a tripod. Even tracking shots turn out sharp and virtually blur-free, as do movies you make while you’re moving yourself.

Get creative with Magic Filters
The SZ Series is ideal for people who like to get creative – thanks to a whole host of Magic Filters, most of which can be applied to HD movies and still photos. The SZ-14 comes equipped with an amazing 11 filters – it’s one of the first Olympus cameras to feature the advanced Fragmented filter. When you apply Fragmented to a photo of landscape or people, the result is a collage of tiles that look as though the original picture has been cut up and reassembled. They give the shot a lively new look and feel with a friendly, three-dimensional texture.

Get closer with Telephoto Macro
The SZ-14 also features the new Telephoto Macro that gets you right up close for stand-out macro shots. You can capture all the glorious colour, texture and detail of small subjects like flowers from just 30cm away. The wide optical zoom lens likewise give you the chance to zoom right up – from a distance – to capture intricate subjects like a butterfly that might otherwise be disturbed by your presence and move off before you get a chance to shoot. This powerful lens is also ideal for defocusing the background to create professional looking images with an undistorted foreground subject and intentional background blur. The camera allows you to enjoy your images on a large three-inch LCD display and share them wirelessly on a website or computer via Eye-Fi Card – or in all the glory of High Definition via HDMI on a big-screen HD TV.

The SZ-14 is available for £199.99 from mid-February.

Outstanding features:
Image Quality
* 24x wide optical zoom (25-600mm*) for superb close-ups
* Multi-motion Movie IS for capturing HD movies with reduced blur while walking
* TruePic III+ image processor for ideal colour reproduction and low noise
* 720p HD Movie with sound for movies in excellent quality
* 14 Megapixels for high-quality full-size movies, stills and prints
* Dual Image Stabilisation for reducing blur with fast-moving shots

Usability
* 3” colour LCD (460,000 dots) for easily framing, reviewing and sharing shots
* Advanced Face Detection and Shadow Adjustment Technology for capturing people’s faces just as you want them
* Beauty Mode for hiding unwanted blemishes
* Intelligent Auto Mode (i-Auto) and AF Tracking for easy setting and focussing
* Pet Detection Mode for automatically capturing dog’s or cat’s faces when they look at the camera
* Scene Mode for automatic settings that suit specific conditions (e.g., Landscape, Night)

Creativity & Flexibility
* Eye-Fi Card compatibility for automatic wireless uploading of images to a website or PC
* 3D photo shooting mode for striking stills
* Magic Filters for adding creative effects to HD movies and/or stills: Punk, Pop Art, Pin Hole, Drawing, Fish Eye, Soft Focus, Sparkle (photos only), Watercolour, Miniature, Reflection and new Fragmented (photos only).

Other key features
* Photo surfing and [ib] software for browsing, organising and viewing images by person, place, location or event
* HDMI technology for controlling your camera from one remote when it’s connected to HD equipment
* ISO 80 to 1600
* In-Camera Panorama
* SDHC and SDXC memory card compatible**
* Built-in flash
* In-camera manual
* USB charging

* 35mm camera equivalent.
** SD is a trademark of SD Card Association. UHS Speed Class is not supported.