Release Issued by Phase One:
Phase One P+ Series Camera Backs for Pro Photographers Marry Passion with Precision
-- Patent-Pending Technologies Provide Superior Image Quality and Speed --
COPENHAGEN, Denmark, October 30, 2006 --Phase One®, the world leader in professional digital imaging solutions, announces the P+ Series -- the next generation of powerful, precision digital backs.
This series opens new opportunities for the world’s leading photographers by raising the standards for digital image quality, flexibility, speed and durability.
Phase One P+ digital backs are designed to support all medium format, large format and technical cameras. Advanced features such as Opticolor+ , patent-pending Dynamic+ and XPose+ offer unprecedented color accuracy in extreme environments (such as dusty, cold or hot), better high ISO image quality, and even longer exposure times – up to one hour at 15oC -- allowing photographers to push their creativity farther than ever before.
The P+ Series comes with Capture One 4 RAW workflow software, offering photographers the ability to work more efficiently with large image RAW files while maintaining high color accuracy and output quality. The combined products enable photographers to achieve clear, precise results at the moment of image capture – results that can be easily fine-tuned-if needed- in post-production.
“The creative mind of professional photographers should never be limited by technology,” says Dr. Claus, Vice President of Research and Development at Phase One. “Our goal is to deliver products equal to the creativity of the world’s best photographers. We believe our P+ Series reaches very close to this ultimate quality.”
The P+ Series includes a new set of capture and imaging tools that provide photographers with more options and greater flexibility, saving time and effort.
New Digital Back Features
• Patent pending XPose+ technology enables exposures of up to 1 hour, providing photographers with the time to create fantastic images by using creative techniques such as extreme light painting. Challenging location work, which often forces photographers to compromise on image quality and creativity, benefits from noise-free images at extreme temperature changes due to XPose+.
• New live preview feature with a scalable focus window supports an effective workflow between the professional shooter, the art directors and stylists on large production jobs.
• A unique and patented level meter to ensure the perfect horizontal setup with very high precision.
Best in Class Color Reproduction
• Opticolor+ is a unique image processing algorithm, delivering high color accuracy in deep shadows as well as capturing perfect skin tones.
• Dynamic+ technology ensures less noise at all ISO settings and breaks through previous photographic limits such as the ability to work in very low light.
Workflow Gains
• The P+ series includes the new Capture One 4 RAW workflow software to speed the handling of RAW images. The software features capture rates of up to 70 per minute (with the P 21+ digital back), booting times close to 1 second, unlimited burst capacity, and support for compact IIQ RAW format.
• Capture One 4 also provides immediate preview generation and image processing of high resolution 120 MB TIFF in less than 20 seconds.
• The Capture One RAW software is easily integrated with Adobe®’s Photoshop, Adobe®’s Lightroom, Apple®’s Aperture and iView®’s MediaPro.
The P+ Series:
• P 45+: 39 mega pixel top of the line shooter with unlimited burst sequences.
• P 30+: 31.6 mega pixel top quality fashion shooter with superior moiré control.
• P 25+: 22 mega pixel all-round shooter optimized for large format photography.
• P 21+: 18 mega pixel fast and flexible high-end DSLR alternative.
• P 20+: square format, 16 mega pixel all-round studio portrait shooter.
Prices and Availability
The P+ series can be ordered now through local distributors for delivery in January/February of 2007. For a list of distributors and more information about the products, visit the Phase One website at www.phaseone.com.
